our insights

I'm convinced some ads are invisible. Well, they certainly take up space or air, but they get skipped or ignored more than...

Some of us have thrived for years in the environment of the face-to-face meeting. It's meant we've been able to read a room, notice body language, and maybe build rapport with someone based on the photos in their office or by identifying with...

I will often judge how much we'll enjoy an act at The Spot based on one natural interaction: I watch how the artist treats our magical, kind, and helpful sound engineer, Travis. If they care for him and treat him well, their performances are almost always

You're pretty careful not to hand your car keys to just anyone, right? I mean, sure—a valet, the guy at the car wash, your spouse—to those folks you'll toss 'em and take your chances. Your teenager? That may be a different question. How about someone

It's important to get new customers. It's even more important to keep those customers. Two current business partners of mine specialize in that.

Many of you know before I started this company my main responsibility was to recruit, build and develop sales talent at the advertising departments of television stations.