our insights

Twice in a matter of days I asked a "youngin" about learning something and both times they took the same tack. Suddenly, I realized how old I was.You see, back in the day we'd have asked a friend for information, or gone to the library, or found an expert,

This fall, out on a walk, I noticed a house in my neighborhood that provided the perfect picture for what we tell our clients. It was so appropriate I decided to snap a picture. Hopefully it isn't your home. I'm hoping it can illustrate an important point

Can you remember the first time you saw the ocean or the grit of the sand between your toes?

Sales blames Marketing and Marketing blames Sales. Either the leads or prospects the sales people are getting from marketing aren't any good, or the leads are great, but those danged sellers can't seem to close any business.

In the marketing world, we tend to be heavily focused on the next month, quarter, or year.

It's an observation and it isn't the case in every circumstance. For more than two decades I managed sales departments in the...