our insights

Just because you know how to do something—maybe even with your eyes closed—doesn't mean it's easy to do.

As sellers and account managers we are a reflection.....When they're doing great work it shows naturally through our demeanor and plays out...

Early in my career I worked directly for six different sales managers over a period of about two years. It would have been easy to be distracted by all the various routines, demands, and processes each wanted me to employ as I was getting started in the

From all accounts, Zoom calls are going to remain a part of the business day. For years companies ran WebEx, Teams, and other video conference meetings, but it wasn't until 2020 that we all started playing in that arena on a regular (read: daily, or even

They've ruined the process for many. Certainly they've made a lot of work for those who genuinely do put their prospects' best interests first. Typically when a salesperson walks through the door, the potential client leans to the position of distrust.

Sometimes you hear a song and realize, hey I know that. Sometimes those songs are for advertising. Maybe it's a musical branding piece done specifically for a company. Often, it's a remade song that is newly incorporated into a campaign.