our insights

How to be a room shifter.

I knew exactly what I was going to write about until I opened the Wall Street Journal one morning and saw the following headline: Cain Never Prepared for the Storm. Herman Cain. Remember him?

Budget to increase profit.

You can scurry from task to task - even cross off the plentiful items on your "To Do" list - but that doesn't mean you are successfully navigating your day or the priorities that come with genuine business.

There are patterns in every part of commerce. It's easier to be robotically repetitive and as businesspeople, shoppers, or office workers, we tend to continue doing what we're most comfortable with.

People unite behind strong branding and that process speeds growth and fuels consistent expansion.