Beth Kolnok Returns to 5Points Creative as Director of Account Services

August 14, 2025

5Points Creative welcomes back Beth Kolnok to lead our account services team. As director of account services, Kolnok will oversee the account services team while proactively solving brand challenges, nurturing client relationships and using insightful strategies to grow and transform accounts.

“I am very excited to return to 5Points Creative,” said Kolnok. “I’ve already had the opportunity to start rekindling relationships and building new ones with our clients as well as our team. The experience and talent growth at 5Points over the past several years has been phenomenal."

Through strong leadership and a dedicated team, they have truly had a powerful influence in our community and across the country. I am looking forward to being a part of this continued progress and adding my expertise in successfully supporting our current and future clients.”

Kolnok is a Roanoke, Virginia native. While attending Virginia Tech, she earned a bachelor's degree in communication with a focus in public relations. Kolnok brings over 25 years of strategic marketing and communication experience from various industries such as healthcare, technology, retail, and manufacturing, giving her a wide breadth of knowledge to help with any clientele.

“We are overjoyed to welcome Beth back to the team,” said Bruce C. Bryan, founder and president of 5Points Creative.  “She’s got a vast amount of experience in marketing – especially in healthcare – and she’s a genuine joy to be around.  Her can-do attitude, eye for intricate details in big picture ideas, and her nurturing personality make her the perfect person to head up our Account Services team. When you have the opportunity to add talent at the caliber of Beth’s to your organization, you have to make that move.  She will make us all better and our clients will love learning from her and working with her.”

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