March 14, 2022

5Points Creative Wins Multiple 2022 ADDY Awards

Roanoke, VA — March 2022. 5Points Creative received awards at the Western Virginia Advertising Awards Gala which took place on Saturday, March 5th, 2022. The full-service advertising and marketing firm was awarded the Gold ADDY and Best of Digital Award for the Pulaski County Tourism website (visitpulaskiva.org), and a Silver ADDY Award for its 2021 Halloween Marketing Monsters campaign.  

Hosted by the American Advertising Federation (AAF) of Roanoke, the Western Virginia Advertising Awards Gala honored the best of 2021 in local advertising and marketing throughout the region. This year’s “Back in Black-Tie” themed event welcomed 150 guests to The Roanoke Industrial Center on 9th Street.  

“We are so proud and honored to accept this recognition from AAF Roanoke,” said Bruce C. Bryan, Founder and President of 5Points Creative. “Our team has undergone a tremendous amount of growth this year, both in talent and in the passion for what we do. Our clients at Pulaski Tourism trusted us with an opportunity to display the innovative composition, talent, and flair of our digital team. And who could not fall in love with our Marketing Monsters?”  

Pulaski County is known for its rolling hills and small farms in the Blue Ridge Mountains. When Pulaski County Tourism engaged 5Points Creative in 2021, the goal was to assist in attracting sightseers and business development to this New River Valley destination. 5Points Creative encapsulated the beauty of Pulaski County by providing high-quality images, sleek contemporary web design, and straightforward user-suitable navigation. Today, international businesses, the arts, music, and culture define the county and its residents. 5Points also provides print design and media buying services to Pulaski County Tourism. The Best in Digital Award marked the second consecutive year 5Points Creative received the top honor.

The 5Points’ Marketing Monsters Campaign initially launched on Halloween of 2021 and included humorous characterizations of the five services provided by 5Points Creative. The monsters include Markler for Marketing, Adders for Advertising, Digit for Digital, Curfuzzler for Communications, and Brandon for Branding. These 5Points mascots continue to make appearances throughout 5Points Creative’s marketing and branding efforts.  

5Points Creative is a full-service creative agency based in Roanoke, Virginia, specializing in marketing, advertising, digital, branding, and communications for mission-driven organizations. For more information, visit 5PointsCreative.com.  

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