our insights

How2Unplug from Work During the Holiday Season

Professional Development
November 16, 2022
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And just like that, the holidays are already here! As you frantically hang the stockings with care or try to meet those 2022 goals before the new year, it's important to slow down this holiday season both in and out of the office. With these simple tips on how to unplug from work during the holidays, you'll be ready to enjoy the full experience of this season.

Be4We Knew the Right Tool

Business Development & Alliance Partners
October 10, 2022
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<p id="">Some people must learn the hard way. &nbsp;Sometimes I’m some people. </p><p id="">I recently estimated that I had written over 160 of these monthly B2Seeds. &nbsp;Early on I emailed them from my Outlook. &nbsp;For well over a decade, I used the tool Constant Contact, which was fine and got the job done. &nbsp;Then about two years ago our company started util­izing­­ a Marketing Automation solution called <a href="https://www.constantcontact.com/lead-gen-crm" target="_blank" id=""><em id="">Constant Contact's Lead Gen &amp; CRM</em></a>.</p>

5 Ways Content Marketing Helps Convert Leads

Business Development & Alliance Partners
October 10, 2022
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<p id="">What’s Content Marketing? Simply put,&nbsp;Content Marketing is the foundation for&nbsp;an entire marketing&nbsp;and communication strategy. Content Marketing can help your website rank on search engines,&nbsp;position you as a subject matter expert,&nbsp;build your stakeholder list and engagement level, and nurture...</p>

It’s Hard4Many to Find Talent

Leadership & Communications
September 6, 2022
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<p id="">The headlines are ever-present. &nbsp;Every day you see a story about how hard it is to find employees. &nbsp;For a while many thought it was the fault of the stimulus checks or people not wanting to work. &nbsp;Some leaders in certain industries, point to the slow downs in immigration and access to those who work in professions which are woefully short-handed.</p>

Customer Service2Crow About

Leadership & Communications
August 3, 2022
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<p id="">We read about providing great customer service, but when you’re on the receiving end, man does it feel good.</p>

Short-Term4Casts

Business Development & Alliance Partners
June 30, 2022
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Fear is a powerful motivator. That’s a commonly shared saying that struck close to me a few springs ago in March of 2020. We rebranded our decade old marketing and advertising firm.

Best TikTok Practices4Your Business

Advertising/Marketing
June 21, 2022
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<p>Social media accounts are proven to help businesses build brand loyalty, direct users to websites, and collect customer feedback.</p>

The Long Game2Play

Business Development & Alliance Partners
June 14, 2022
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<p>It came up yet again in a recent leadership meeting at the agency. &nbsp;</p><p>One of our Directors joked that in advertising – patience is a virtue. &nbsp;It’s just like real life and that long-shared saying applies to the marketing world too.</p><p>‍</p>