our insights

The Power of Open Space

Advertising/Marketing
September 20, 2011
|
<p>While I am no expert in the area of Food &amp; Wine, even I know good wine needs time to breathe. A steak fresh off of the grill needs a few moments to settle before being served.</p><p>‍</p>

The Power of TV

Advertising/Marketing
August 20, 2011
|
<p>Like many of you, I have been following the activity over there and watching what happens. Back in the spring Facebook was an integral part of the Egyptian revolution as we witnessed a government in place for decades crumble in days.</p><p>‍</p>

Why Are You Doing THAT?

Advertising/Marketing
July 20, 2011
|
Bruce C. Bryan
<p>The concept of social media marketing, web site marketing, or even that very first and most simple step of building a web site should start with an even more basic question.</p><p>‍</p>

Get Everyone On the Same Page

Leadership & Communications
June 20, 2011
|
<p>This month, I was all set. &nbsp;Ready to share what was on my mind as usual --- until I saw the following piece in Sports Illustrated. &nbsp;It was a classic case of two well meaning departments not cross checking the master calendar.</p>

Shine the Light, Be More Effective

Creativity & Problem Solving
May 20, 2011
|
My managers and I would meet to decide where to shine the flashlight. &nbsp;Everyone, no matter their performance level, has a limited capacity.

Early Bird Gets the Worm

Professional Development
April 20, 2011
|
<p>Sometimes it gets to the point where the pile can get so large you simply have to do something about it. &nbsp;Sometimes it’s just one big item. &nbsp;You know what I’m talking about. &nbsp;</p>

Who You Gonna Call?

Professional Development
March 20, 2011
|
Bruce C. Bryan
<p>A few weeks ago my company had one of those bursts that often accompany a fast growing organization. &nbsp;On Monday it was confirmed B2C Enterprises would be handling all the marketing for a local franchisee of a major national company. </p>

Hit the Pause Button

Creativity & Problem Solving
December 20, 2010
|
<p>Blackberries, iPods, iPads, Facebook, Texting and Email all make communication and catching people in a hurry much easier (usually). The problem is we are all going non-stop and the pace of life swirls around us – sometimes even overwhelming us.</p>